6 Best MarketSharp Alternatives for Home Improvement Contractors (2025)

MarketSharp has been around for a long time. If you run a home improvement company, there is a decent chance you have used it or at least heard of it. For years, it was one of the few CRM tools built specifically for the home improvement industry. Roofing companies, window installers, siding contractors, and remodelers relied on it to track leads and manage their sales process.

But the world has moved on. And MarketSharp has not kept up.

If you are reading this, you are probably frustrated with something about MarketSharp. Maybe it is the interface that looks like it was built in 2008. Maybe it is the mobile app that barely works on a jobsite. Maybe you are tired of paying per user and watching the bill grow every time you hire someone.

Whatever the reason, you are looking for something better. Let’s dig into what is wrong with MarketSharp and which alternatives actually deliver.

Why Contractors Are Leaving MarketSharp

MarketSharp was a solid tool for its era. But that era was a long time ago, and the problems have been stacking up:

The interface feels outdated. There is no nice way to put it. MarketSharp’s UI looks and feels old. Navigation is clunky. Finding what you need takes too many clicks. New hires take longer to learn the system because nothing about it feels intuitive by modern standards.

Mobile access is limited. In 2025, your team is in the field more than they are in the office. MarketSharp’s mobile experience does not reflect that reality. The mobile app is slow, missing key features, and frustrating to use when you are standing in a customer’s driveway trying to pull up a lead record.

Per-user pricing adds up fast. MarketSharp charges per user, and those costs climb quickly. If you have 10 people who need access, you are looking at $500 to $700+ per month just for CRM. Add a few more salespeople or project managers and the bill jumps again. For a home improvement company running on tight margins, that math does not work.

Narrow integrations. MarketSharp was built as a standalone CRM. It does not play well with many of the other tools contractors use. If you need your CRM to connect with your accounting software, your scheduling tool, or your estimating platform, you are going to run into walls. You end up doing double entry or paying for third-party connectors that may or may not work reliably.

CRM only, not a full business platform. MarketSharp handles leads and sales. But once a lead turns into a job, you need other tools for scheduling, project management, estimating, and invoicing. That means more subscriptions, more logins, and more places where information can fall through the cracks.

Limited reporting and analytics. The reporting in MarketSharp is basic. If you want to understand your sales pipeline, track marketing ROI by lead source, or get real-time visibility into your business performance, you will find yourself exporting data to spreadsheets and building your own reports.

What to Look for in a MarketSharp Replacement

Before you start shopping, know what matters:

Modern interface that your team will actually use. If the software is painful to navigate, your team will avoid it. Adoption is everything. The tool should feel natural, not like a chore.

Strong mobile experience. Your salespeople are at appointments. Your project managers are on jobsites. Your installers are in the field. Everyone needs real-time access from their phone or tablet.

Flat rate or reasonable pricing. Per-user pricing punishes growth. Look for tools that charge a flat rate or at least keep per-user costs low enough that adding team members does not blow up your budget.

CRM plus project management. The best tools for home improvement contractors handle the entire workflow: lead comes in, gets tracked through the sales process, converts to a job, gets scheduled and managed, and ends with an invoice. One platform for all of it.

Good integrations. Your CRM needs to connect with QuickBooks, your email, your calendar, and any other tools you rely on. If it cannot, you are back to manual data entry.

Reporting that helps you make decisions. You should be able to see your pipeline, close rates, revenue by lead source, and job profitability without exporting to Excel.

The 6 Best MarketSharp Alternatives in 2025

1. Projul (Best All-in-One Alternative)

Projul is purpose-built for contractors who want their CRM, estimating, scheduling, invoicing, and project management in one platform. Instead of replacing MarketSharp with another standalone CRM, Projul replaces MarketSharp plus the three or four other tools you are using alongside it.

Why home improvement contractors switch from MarketSharp to Projul:

• Unlimited users with flat rate pricing. This is the biggest difference. MarketSharp charges per user, which means adding your installation crew, project managers, or new salespeople costs more every time. Projul charges a flat monthly rate. Your 5th user costs the same as your 50th: nothing extra.
• Modern, clean interface. Projul was built recently, and it shows. The interface is intuitive, fast, and designed for people who would rather be on a jobsite than learning software. Your team gets up to speed quickly.
• Real mobile experience. Projul’s mobile app is not an afterthought. It is built for the field. Pull up customer info at an appointment. Check the schedule from the truck. Send an invoice from the jobsite. It works where you work.
• Full business platform, not just CRM. Track leads through your pipeline, convert them to estimates, schedule the work, manage the project, and send the invoice. Everything stays connected in one system. No more copying data between five different tools.
• Integrations that work. QuickBooks sync, calendar integrations, and more. Projul connects with the tools you already use so data flows automatically.

Projul Pricing (Annual):

Compare that to MarketSharp at $50 to $70 per user. With just 8 to 10 users, Projul’s Core plan is already cheaper, and you are getting a full business platform instead of just a CRM. See the full details on the Projul pricing page.

2. JobNimbus

JobNimbus is popular with roofing and exterior contractors. It combines CRM and project management with a focus on the sales-to-production workflow. If you are a roofing company leaving MarketSharp, JobNimbus is probably on your radar.

Pros:

• Good CRM and pipeline management
• Board-style project tracking that is easy to visualize
• Decent mobile app
• Popular in the roofing industry with good community support

Cons:

• Per-user pricing, though more reasonable than MarketSharp
• Estimating features are basic compared to dedicated estimating tools
• Reporting could be more detailed
• Some features feel tacked on rather than natively integrated

Best for: Roofing and exterior contractors who want a CRM-first tool with basic project management.

3. Leap

Leap (formerly Job Progress) focuses on the in-home sales process. It is built for home improvement salespeople who present estimates and close deals at the kitchen table. If your biggest pain with MarketSharp is the sales workflow, Leap is worth a look.

Pros:

• Excellent in-home sales presentation tools
• Digital contract signing
• Good integration with supplier pricing (especially for windows and doors)
• Clean, modern interface

Cons:

• Per-user pricing that can get expensive
• Stronger on the sales side than the production side
• Limited project management features once a job is sold
• Not a full business management platform

Best for: Home improvement companies with a strong in-home sales model who need better presentation and estimating tools.

4. AccuLynx

AccuLynx is built specifically for roofing contractors. If you run a roofing company, AccuLynx speaks your language. It handles CRM, estimating, project management, and even material ordering from roofing suppliers.

Pros:

• Purpose-built for roofing companies
• Direct integration with roofing material suppliers (ABC Supply, Beacon, SRS)
• Aerial measurement integrations (EagleView, GAF QuickMeasure)
• Solid CRM and production management

Cons:

• Only makes sense if you are a roofing contractor. Other trades will find it limiting
• Per-user pricing
• Can be complex to set up and configure
• Reporting is decent but not best-in-class

Best for: Roofing contractors who want a tool built specifically for their trade, including material ordering and aerial measurements.

5. Buildertrend

Buildertrend targets home builders, remodelers, and specialty contractors. It is a broad platform covering project management, scheduling, financials, and customer management. It is one of the more established names in the residential construction space.

Pros:

• Good all-in-one platform for residential contractors
• Customer portal for homeowner communication
• Solid scheduling and project management
• Strong selection and change order management

Cons:

• Per-user pricing that adds up for larger teams
• Interface can feel cluttered with features you do not use
• Learning curve is steeper than simpler tools
• Some contractors feel it is better for builders than for home improvement companies

Best for: Custom home builders and remodelers who need a full platform with a customer-facing portal.

6. improveit 360

improveit 360 is a CRM and business management platform built specifically for home improvement companies. It is one of the few tools designed for the same market as MarketSharp, so it handles similar workflows.

Pros:

• Built specifically for home improvement companies
• Covers the full workflow from lead to installation
• Good appointment scheduling and follow-up automation
• Call center and canvassing management features

Cons:

• Interface is functional but not modern
• Pricing is not transparent. You have to contact sales for a quote
• Limited outside the home improvement niche
• Smaller user community means fewer resources and integrations

Best for: Larger home improvement companies with dedicated sales teams and call centers who need industry-specific automation.

How These Alternatives Compare

Making the Switch from MarketSharp

Leaving a CRM is always a bigger deal than leaving other types of software. Your customer data, your lead history, your follow-up sequences, everything lives in there. Here is how to make the move without losing anything important:

Export everything first. Before you cancel MarketSharp, export all contacts, leads, customers, notes, and activity history. Get it in CSV format if possible. Most alternatives can import CSV files.

Clean your data during the move. This is actually a great opportunity. That database full of dead leads from 2019? Leave them behind. Duplicate contacts? Merge them. Moving to a new CRM is the perfect time to clean house.

Map your sales process before you set up the new tool. How do leads come in? What stages do they go through? Who handles what? Document your current process, then set up the new tool to match it. Do not just recreate your MarketSharp setup. Take the chance to improve it.

Train your sales team before you flip the switch. Your salespeople live in the CRM. If they are not comfortable with the new tool before you go live, they will find ways to avoid it. Spend the time upfront to get them trained and confident.

Run both systems for a short overlap period. Give yourself two to four weeks where you can access both systems. This lets you verify that everything migrated correctly and gives your team a safety net while they get comfortable.

The Bottom Line

MarketSharp served home improvement contractors well for a long time. But the industry has moved forward, and MarketSharp has not kept pace. The dated interface, weak mobile experience, per-user pricing, and lack of integrated project management tools are real problems that cost you time and money every day.

The good news is that the alternatives are genuinely better. If you need a roofing-specific tool, AccuLynx is solid. If you want the best in-home sales experience, Leap delivers. If you need something built for home improvement call centers, improveit 360 fits the bill.

But if you want one platform that handles your entire business, from the first lead to the final invoice, with unlimited users and pricing that does not penalize growth, Projul is the move. You get a modern CRM, estimating, scheduling, invoicing, and project management in one place. No per-user fees. No piecing together five different subscriptions.

Your CRM should help you grow, not charge you more every time you do.